I’m an Industrial Designer with 8+ years of industry experience delivering end-to-end product solutions—from initial concept exploration and user research through detailed engineering, tooling and mass-production ramp. I design thoughtful, user-centered products that connect physical and digital experiences. My work is driven by curiosity and discipline: I tackle diverse design problems to create meaningful details grounded in rationality that reliably meet user needs and business goals.

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I have deep hands-on experience across the full product development lifecycle. I lead concept generation and storytelling through sketching and iterative prototyping, translate concepts into robust CAD models, and drive design-for-manufacturing (DFM) and design-for-assembly (DFA) to ensure products are manufacturable at scale. I partner closely with engineering, sourcing, suppliers and tooling partners to validate materials, tolerances and production processes, oversee pilot builds and production validation, and support continuous improvement after launch.

 

I turn brand pillars into scalable, market-ready products using user testing, ergonomic validation, and cost/complexity trade-offs to ensure delight, reliability, and commercial viability.